News Briefs California

 

Wine Group acquires 7 Deadly brand

October 2018
 
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Livermore, Calif.—The Wine Group purchased the 7 Deadly brand, the Zinfandel brand by Michael David Winery, which, according to Wines Vines Analytics produces 700,000 cases annually. The 7 Deadly’s lead SKU, 7 Deadly Zins, a 100% Zinfandel sourced from the Lodi AVA was first released in 2002. The 7 Deadly brand also includes 7 Deadly Red, a proprietary red blend also from the Lodi AVA. “We look forward to continuing to work with 7 Deadly’s growers in the Lodi AVA, which we believe grows the best Zinfandel in California and the world,” said Brian Vos, CEO of The Wine Group in a press release.

 
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