Sacramento, Calif.—The organizers of the 2016 Unified Wine & Grape Symposium announced that Fred Franzia, CEO of Bronco Wine Company in Ceres, Calif., will present the keynote luncheon address on Tuesday, Jan. 26.

“I’m planning on having two central themes,” Franzia said in the statement announcing he would be delivering the keynote. “First, I want to talk about the pioneers in the industry and some of the interesting people I’ve met along the way. Then I’d like to talk about where I see the industry going in the future.”

Franzia started Bronco Wine in 1973 with his brother Joseph S. Franzia and cousin John Franzia. The company is now one of the largest wine producers in the United States.

Visit www.unifiedsymposium.org for more details and to register for the symposium.