News Briefs California

 

Winery PR veteran releases first novel

October 2013
 
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Santa Rosa, Calif.—Lisa Mattson, who has worked in wine marketing for more than 17 years, released her first novel that recounts the relationship stories of a young woman who moves to wine country. “The Exes in My iPod: A Playlist of the Men Who Rocked Me to Wine Country” follows “the dating disasters and pipe dreams of Miami transplant Harley Aberle, a redneck waitress who blossoms into a refined wine maven.” The “audio-enhanced e-book” allows readers to play clips of the songs mentioned in the story. Mattson is currently communications director at Jordan Vineyard & Winery in Healdsburg, Calif. Details: exesinmyipod.com.

 
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